Privacy and Cookies

Privacy policy

Dear User,
Inchotels S.r.l. (hereinafter "Hotel") respects and safeguards your privacy, therefore below we set out our statement concerning handling of the personal data of users who interact with the website of the Hotel (hereinafter "Users") starting from the address www.farnesehotel.it (hereinafter "Site"), specifically referring to cookie data collected during the browsing of the Site.

This statement relates solely to any treatment of users' personal data handled by the Hotel during and on occasion of browsing on the Site. Specific privacy statements will be indicated or shown on Site pages relating to the provision of specific services on request.

1. Data controller
   

   
   The Data Controller responsible for the handling of Site Users' personal data is the company Cav. Socrate Incerti e Figli SRL with registered offices in Via Reggio 51/A - 43126 - Parma (PR).
   
   

2. Purpose of data handling and processing

   
   Users' data are collected and used to permit browsing on the Site, improve the browsing experience and also to respond to any requests or communications from Users.
   
   

3. Types of data handled and processes

   
   Browsing data: during the course of their normal operation, the information technology systems and software procedures used to operate this Site capture some personal data whose transmission is implicit in the use of Internet communication protocols. These are items of information that are not collected to be associated with identified interested parties but that, by virtue of their intrinsic nature, could make it possible, via processing and association with data held by third parties, to identify the Users. This category of data includes IP addresses or the domain names of the computers used by Users who connect to the Site, the addresses in URI (Uniform Resource Identifier) format of the resources requested, the time when the request is made, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the server (e.g. OK, error, etc.) and other parameters concerning the User's operating system and computer environment. These data are used solely for the purpose of obtaining anonymous statistical information on Site utilization, to check that the Site is working properly, and to improve the User browsing experience. They are deleted immediately after processing. The data may be used to ascertain liability in the event of hypothetical cybercrimes to the detriment of the Site.
   
   Data voluntarily provided by Users: the optional, explicit and voluntary dispatch of data in web forms or of electronic mail to the addresses indicated on this Site involves subsequent acquisition of the sender's address – necessary to respond to requests – as well as of any other personal data included in the message.
   
   

4. Optional nature of provision of data

   
   Apart from what has been specified for browsing and cookies data, the User is free to provide his/her personal data to ask for the dispatch of informative material or other communications.
   
   

5. How data are handled and processed

   
   Handling and processing is done by means of automated tools (e.g. using electronic procedures and supports) for the time strictly necessary to achieve the purposes for which the data have been collected and, in any case, in compliance with current relevant regulatory requirements. Specific security measures are observed to prevent loss of data, unlawful use or abuse and unauthorized access.
   
   

6. Cookie handling

   
   Cookies are small pieces of text that a website, when visited by a user, sends to the user's browser. These text cookies are then stored on the user's computer and are used by the same website the next time the user browses them. When browsing a website, users can also be sent cookies which come from different sites or web servers (so-called "third parties"), which can be included in various elements (for example, images, maps, sounds and specific links to pages of other domains) found on the same site as the one that the user is browsing.
   
   Cookies can have different functions:

   • Technical cookies allow websites to remember the user while browsing a website;
   • Analytical cookies collect aggregated information concerning the most frequently visited sections of websites and monitor the promotional messages conveyed from the website, in order to enhance contents and facilitate consultation;
   • Profiling cookies are aimed at creating profiles related to the user, based on the browsing experience of both individual websites and of general web navigation. These cookies are used to send advertising messages in line with the preferences shown by the user whilst surfing the net.

   
   Cookies installed from www.farnesehotel.it:
   
   

   1. Technical cookies:

      
      They can be divided into browsing or session cookies, which ensure normal browsing and use of a website (allowing you, for example, to make a purchase or to login to access a restricted area); analytics cookies, which are integrated with technical cookies when used directly by the website manager to collect information, in aggregate form, on the number of users and how they browse the website; and functionality cookies, which allow browsing for users on the basis of a set of selected criteria (for example, language or the products selected for purchase) in order to improve the service offered to users.
      To install (save) these cookies, prior consent from users is not required.
      You can find further information on the individual use of cookies that we use and what they are used for in the following table.

      Cookie	Name	Type	What are they used for	Expiration	More info
      Website Session	scd, session	Browsing / session cookies	These cookies store information about your settings (language, property preference, etc.), and allow us to personalise the website	Session
      Google Analytics	_utma, _utmb, _utmc, _utmt, _utmz	Cookie analytics	These cookies are used to collect information about the way users browse our website. We use this information to create relationships about user traffic on the website, for conversion statistics and to improve the website in general. The cookies collect information in an anonymous form	_utma: 2 years _utmb: session _utmc: session _utmt: session _utmz: 6 months	Click here for a privacy recap on Google Analytics
      TripAdvisor	CM, PAC, PMC, SFPr, ServerPool, TAAuth3, TACds, TART, TALanguage, TASSK, TASession, TASocialNetwork, TATravelInfo, TAUD, TAUnique, VRMCID__gads, fbm_162729813767876	Functional cookies	These cookies are not closely linked to our website. They allow the use of TripAdvisor content to be integrated into our website	CM: 10 years PAC: 2 years PMC: 2 years ServerPool: session TAAuth3: 10 years TACds: 2 months TART: 5 days TASSK: 6 months TASession: session TATravelInfo: 15 days TAUD: 15 days TAUnique: 2 years VRMCID: 2 years	Click here for a privacy recap on TripAdvisor

       

       

   1. Third-party profiling cookies:

      
      These cookies are used to create an anonymous user profile based on your browsing experience on this website and on other websites. In this way, during your internet browsing, you will receive targeted advertising based on your interests rather than generic advertising. These cookies are not managed by our company and are known as third-party cookies.
      You can find further information on the individual use of cookies that we use and what they are used for in the following table

      Cookie	Name	Type	What are they used for	Expiration	More info
      Facebook Custom Audience	fr	Advertising cookies	These Remarketing and Behavioural Targeting cookies are provided by Facebook, Inc. they link the activity of this website with the Facebook advertising network	3 months	Click here for a privacy recap on Facebook
      DoubleClick	IDE, test_cookie	Advertising cookies	These cookies are not closely linked to our site. They allow third party advertisements to be updated as the user browses the internet	1 year	Click here for a privacy recap on DoubleClick

       

      
      Links to social network plug-in cookies:
      
      This Website uses social network plug-in cookies from various third parties. This allows you to share the contents of the Website on specific social networks. Thanks to these plug-ins, using the Website becomes much easier. The use of data collected by third parties through social network plug-ins is determined exclusively by the third parties concerned. Hotel is not able to access these cookies and third parties cannot access cookies from the Hotel.
      
      You can find further information on the individual use of cookies that we use and what they are used for in the following table.
      

      Cookie	Name	Type	What are they used for	Expiration	More info
      Twitter	_ga, guest_id	Advertising cookies	These cookies are used for the sharing button functionality on Twitter		Click here for a privacy recap on Twitter
      Facebook	csr, datr, fm, lu, s, xs, c_user	Advertising cookies	These cookies are used for the "Like" button functionality on the website		Click here for a privacy recap on Facebook

       

      Options regarding the use of cookies
      
      Upon your first access to the website, a banner appeared on your screen. If you have clicked the "X" on the banner itself or have continued browsing our website, you automatically consent to the collection and use of cookies by the Hotel.
      
      Anyway, you can then change your browser settings so that cookies are deleted or not saved on your computer or mobile device without your explicit consent. The following links help you better understand how to set your browser:
      1. Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
      2. Mozilla Firefox: http://support.mozilla.com/en-US/kb/Cookies
      3. Google Chrome: http://www.google.com/support/chrome/bin/answer.py?hl=en&answer=95647
      4. Safari: https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac
      5. Opera: http://www.opera.com/browser/tutorials/security/privacy/
      
      We would like to highlight that, if you disable cookies, you will not have access to the many features that make this Website more efficient.

    

7. Communication of data to third parties

    

   Saving any handling and processing performed by third parties appointed by the Hotel to manage the Site, duly appointed as external processors, no information collected during Users' browsing of the Site is communicated to third parties or disclosed.
   
   

8. Rights of those concerned
   
   You will be able to: (I) to obtain confirmation of the existence or non-existence of your personal data; (II) know the purposes and methods of data processing, the recipients of the data, the conservation period; (III) obtain the correction or the cancellation of data, and where applicable, the limitation of data processing; (IV) object to the processing; (V) where applicable, receive your personal data provided by the Company in a structured, common format and readable by automatic device. You will also be able to transmit such data to another data controller without impediments by the Company; (VI) propose a complaint to the Guarantor for the protection of personal data.
   Requests should be sent to the fax no. +39 0521 992317, via e-mail to the address farnese.pr@bestwestern.it or by recorded-delivery letter to the following address: Cav. Socrate Incerti e Figli SRL - Via Reggio 51/A - 43126 - Parma (PR).
   
   
9. Links to other websites
   
   This privacy statement refers exclusively to the Site. The Site contains links to third-party websites, over which the Hotel has no form of control. Hotel will therefore not in any way be responsible for any handling and processing of personal data performed by such third parties.
   
   
10. Data handling made by the Best Western group

    
    Best Western International, master licensee of the brand "Best Western", is always committed to applying measures to respect and protect your privacy.
    Specifically, BWI undertakes to comply with applicable regulations concerning the protection of personal data in the countries where BWI operates.
    For this reason, please see below the link to the report set out by BWI that as holder of the processing of personal data that you provide via the Site (except for navigation data and cookies, governed by this policy) defines its measures on how to use, protect and, more generally, process your personal data: https://www.bestwestern.it/privacy/default-eng.asp.